Strategies to Build Trust and Recruit African American and Latino Community Residents for Health Research: A Cohort Study
Background This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers. Methods Using a community and academic partnership in July 2012, r...
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Published in | Clinical and translational science Vol. 8; no. 5; pp. 412 - 420 |
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Main Authors | , , , , , , , , , , , |
Format | Journal Article |
Language | English |
Published |
United States
John Wiley & Sons, Inc
01.10.2015
John Wiley and Sons Inc |
Subjects | |
Online Access | Get full text |
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Abstract | Background
This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers.
Methods
Using a community and academic partnership in July 2012, residents of a South Los Angeles neighborhood were exposed to research recruitment strategies: referral by word‐of‐mouth, community agencies, direct marketing, and extant study participants.
Results
Among 258 community members exposed to recruitment strategies, 79.8% completed the study. Exposed individuals identified their most important method for learning about the study as referral by study participants (39.8%), community agencies (30.6%), word‐of‐mouth (17.5%), or direct marketing promotion (12.1%). Study completion rates varied by recruitment method: referral by community agencies (88.7%), referral by participants (80.4%), direct marketing promotion (86.2%), word of mouth (64.3%).
Conclusions
Although African American and Latino communities are often described as difficult to engage in research, we found high levels of research participation and completion when recruitment strategies emerged from the community itself. This suggests recruitment strategies based on CPPR principles represent an important opportunity for addressing health disparities and our high rates of research completion should provide optimism and a road map for next steps. |
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AbstractList | BACKGROUNDThis study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers.METHODSUsing a community and academic partnership in July 2012, residents of a South Los Angeles neighborhood were exposed to research recruitment strategies: referral by word-of-mouth, community agencies, direct marketing, and extant study participants.RESULTSAmong 258 community members exposed to recruitment strategies, 79.8% completed the study. Exposed individuals identified their most important method for learning about the study as referral by study participants (39.8%), community agencies (30.6%), word-of-mouth (17.5%), or direct marketing promotion (12.1%). Study completion rates varied by recruitment method: referral by community agencies (88.7%), referral by participants (80.4%), direct marketing promotion (86.2%), word of mouth (64.3%).CONCLUSIONSAlthough African American and Latino communities are often described as difficult to engage in research, we found high levels of research participation and completion when recruitment strategies emerged from the community itself. This suggests recruitment strategies based on CPPR principles represent an important opportunity for addressing health disparities and our high rates of research completion should provide optimism and a road map for next steps. This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers. Using a community and academic partnership in July 2012, residents of a South Los Angeles neighborhood were exposed to research recruitment strategies: referral by word-of-mouth, community agencies, direct marketing, and extant study participants. Among 258 community members exposed to recruitment strategies, 79.8% completed the study. Exposed individuals identified their most important method for learning about the study as referral by study participants (39.8%), community agencies (30.6%), word-of-mouth (17.5%), or direct marketing promotion (12.1%). Study completion rates varied by recruitment method: referral by community agencies (88.7%), referral by participants (80.4%), direct marketing promotion (86.2%), word of mouth (64.3%). Although African American and Latino communities are often described as difficult to engage in research, we found high levels of research participation and completion when recruitment strategies emerged from the community itself. This suggests recruitment strategies based on CPPR principles represent an important opportunity for addressing health disparities and our high rates of research completion should provide optimism and a road map for next steps. Background This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers. Methods Using a community and academic partnership in July 2012, residents of a South Los Angeles neighborhood were exposed to research recruitment strategies: referral by word-of-mouth, community agencies, direct marketing, and extant study participants. Results Among 258 community members exposed to recruitment strategies, 79.8% completed the study. Exposed individuals identified their most important method for learning about the study as referral by study participants (39.8%), community agencies (30.6%), word-of-mouth (17.5%), or direct marketing promotion (12.1%). Study completion rates varied by recruitment method: referral by community agencies (88.7%), referral by participants (80.4%), direct marketing promotion (86.2%), word of mouth (64.3%). Conclusions Although African American and Latino communities are often described as difficult to engage in research, we found high levels of research participation and completion when recruitment strategies emerged from the community itself. This suggests recruitment strategies based on CPPR principles represent an important opportunity for addressing health disparities and our high rates of research completion should provide optimism and a road map for next steps. Abstract Background This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers. Methods Using a community and academic partnership in July 2012, residents of a South Los Angeles neighborhood were exposed to research recruitment strategies: referral by word‐of‐mouth, community agencies, direct marketing, and extant study participants. Results Among 258 community members exposed to recruitment strategies, 79.8% completed the study. Exposed individuals identified their most important method for learning about the study as referral by study participants (39.8%), community agencies (30.6%), word‐of‐mouth (17.5%), or direct marketing promotion (12.1%). Study completion rates varied by recruitment method: referral by community agencies (88.7%), referral by participants (80.4%), direct marketing promotion (86.2%), word of mouth (64.3%). Conclusions Although African American and Latino communities are often described as difficult to engage in research, we found high levels of research participation and completion when recruitment strategies emerged from the community itself. This suggests recruitment strategies based on CPPR principles represent an important opportunity for addressing health disparities and our high rates of research completion should provide optimism and a road map for next steps. Background This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack of trust between underrepresented communities and researchers. Methods Using a community and academic partnership in July 2012, residents of a South Los Angeles neighborhood were exposed to research recruitment strategies: referral by word‐of‐mouth, community agencies, direct marketing, and extant study participants. Results Among 258 community members exposed to recruitment strategies, 79.8% completed the study. Exposed individuals identified their most important method for learning about the study as referral by study participants (39.8%), community agencies (30.6%), word‐of‐mouth (17.5%), or direct marketing promotion (12.1%). Study completion rates varied by recruitment method: referral by community agencies (88.7%), referral by participants (80.4%), direct marketing promotion (86.2%), word of mouth (64.3%). Conclusions Although African American and Latino communities are often described as difficult to engage in research, we found high levels of research participation and completion when recruitment strategies emerged from the community itself. This suggests recruitment strategies based on CPPR principles represent an important opportunity for addressing health disparities and our high rates of research completion should provide optimism and a road map for next steps. |
Author | Norris, Keith C. Sankaré, Ibrahima C. Porter, Courtney Bross, Rachelle Morris, D'Ann M. Forge, Nell Kahn, Katherine L. Jones, Loretta F. Vargas, Roberto Brown, Arleen F. del Pino, Homero E. Lucas‐Wright, Aziza |
AuthorAffiliation | 1 David Geffen School of Medicine at University of California Los Angeles California USA 3 Charles R. Drew University of Medicine and Science Los Angeles California USA 4 Healthy African American Families Los Angeles California USA 5 Los Angeles Urban League Los Angeles California USA 6 RAND Corporation Santa Monica California USA 2 Harbor‐UCLA Medical Center and Los Angeles Biomedical Research Institute Torrance California USA |
AuthorAffiliation_xml | – name: 6 RAND Corporation Santa Monica California USA – name: 1 David Geffen School of Medicine at University of California Los Angeles California USA – name: 2 Harbor‐UCLA Medical Center and Los Angeles Biomedical Research Institute Torrance California USA – name: 4 Healthy African American Families Los Angeles California USA – name: 5 Los Angeles Urban League Los Angeles California USA – name: 3 Charles R. Drew University of Medicine and Science Los Angeles California USA |
Author_xml | – sequence: 1 givenname: Ibrahima C. surname: Sankaré fullname: Sankaré, Ibrahima C. organization: David Geffen School of Medicine at University of California – sequence: 2 givenname: Rachelle surname: Bross fullname: Bross, Rachelle organization: Harbor‐UCLA Medical Center and Los Angeles Biomedical Research Institute – sequence: 3 givenname: Arleen F. surname: Brown fullname: Brown, Arleen F. organization: David Geffen School of Medicine at University of California – sequence: 4 givenname: Homero E. surname: del Pino fullname: del Pino, Homero E. organization: Charles R. Drew University of Medicine and Science – sequence: 5 givenname: Loretta F. surname: Jones fullname: Jones, Loretta F. organization: Healthy African American Families – sequence: 6 givenname: D'Ann M. surname: Morris fullname: Morris, D'Ann M. organization: Los Angeles Urban League – sequence: 7 givenname: Courtney surname: Porter fullname: Porter, Courtney organization: Los Angeles Urban League – sequence: 8 givenname: Aziza surname: Lucas‐Wright fullname: Lucas‐Wright, Aziza organization: Healthy African American Families – sequence: 9 givenname: Roberto surname: Vargas fullname: Vargas, Roberto organization: David Geffen School of Medicine at University of California – sequence: 10 givenname: Nell surname: Forge fullname: Forge, Nell organization: Charles R. Drew University of Medicine and Science – sequence: 11 givenname: Keith C. surname: Norris fullname: Norris, Keith C. organization: David Geffen School of Medicine at University of California – sequence: 12 givenname: Katherine L. surname: Kahn fullname: Kahn, Katherine L. organization: RAND Corporation |
BackLink | https://www.ncbi.nlm.nih.gov/pubmed/26094679$$D View this record in MEDLINE/PubMed |
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Keywords | trust recruitment Community Partnered Participatory Research Latino translational science African American |
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Snippet | Background
This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research... This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research and the lack... Abstract Background This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical... Background This study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research... BACKGROUNDThis study used Community Partnered Participatory Research (CPPR) to address low participation of racial and ethnic minorities in medical research... |
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SubjectTerms | Advertising as Topic African American African Americans - psychology Clinical Trials as Topic - methods Cohort Studies Community Community Health Services Community Partnered Participatory Research Community-Institutional Relations Direct marketing Employment Health Knowledge, Attitudes, Practice Health Status Disparities Healthcare Disparities - ethnology Hispanic Americans - psychology Humans Information Dissemination Latino Los Angeles - epidemiology Marketing of Health Services Original s Patient Selection recruitment Referral and Consultation Registries Research Subjects - psychology Scholarships & fellowships translational science Trust Word of mouth advertising |
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Title | Strategies to Build Trust and Recruit African American and Latino Community Residents for Health Research: A Cohort Study |
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