Public AI imaginaries: How the debate on artificial intelligence was covered in Danish newspapers and magazines 1956–2021

This article investigates the media's construction of public perceptions of future human–machine relationships related to artificial intelligence (AI) development and reflects on how such perceptions play a role in shaping strategies for the use of AI in Denmark. Through a critical discourse an...

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Published inNordicom review Vol. 43; no. 1; pp. 56 - 78
Main Author Scott Hansen, Sne
Format Journal Article
LanguageEnglish
Published Gothenburg Sciendo 01.01.2022
NORDICOM, University of Gothenburg
De Gruyter Poland
Subjects
Ambiguity
Artificial intelligence
Discourse analysis
Empirical analysis
Humans
human–machine relationship
imaginaries
Intelligence
intelligence amplification
Mass media
Media coverage
Perceptions
Principles
public discourse
Public opinion
Uncertainty
Denmark
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Abstract This article investigates the media's construction of public perceptions of future human–machine relationships related to artificial intelligence (AI) development and reflects on how such perceptions play a role in shaping strategies for the use of AI in Denmark. Through a critical discourse analysis of 253 newspaper and magazine articles published from 1956 to 2021, it shows how conflicting discursive positions are constructed, representing what I refer to as public AI imaginaries. The analysis shows that newspapers and magazines tend not to distinguish between futuristic descriptions of the human–machine relationship of AI and the human-centred principles of intelligence amplification (IA). Furthermore, it demonstrates how principles of IA are reflected in the Danish strategies for AI in practice. While the discursive ambiguity has fuelled public debate, it leaves the term AI relatively vague, thereby creating uncertainty rather than possibilities for a form of human-centered AI in empirical reality.
AbstractList This article investigates the media's construction of public perceptions of future human–machine relationships related to artificial intelligence (AI) development and reflects on how such perceptions play a role in shaping strategies for the use of AI in Denmark. Through a critical discourse analysis of 253 newspaper and magazine articles published from 1956 to 2021, it shows how conflicting discursive positions are constructed, representing what I refer to as public AI imaginaries. The analysis shows that newspapers and magazines tend not to distinguish between futuristic descriptions of the human–machine relationship of AI and the human-centred principles of intelligence amplification (IA). Furthermore, it demonstrates how principles of IA are reflected in the Danish strategies for AI in practice. While the discursive ambiguity has fuelled public debate, it leaves the term AI relatively vague, thereby creating uncertainty rather than possibilities for a form of human-centered AI in empirical reality.
This article investigates the media's construction of public perceptions of future human--machine relationships related to artificial intelligence (AI) development and reflects on how such perceptions play a role in shaping strategies for the use of AI in Denmark. Through a critical discourse analysis of 253 newspaper and magazine articles published from 1956 to 2021, it shows how conflicting discursive positions are constructed, representing what I refer to as public AI imaginaries. The analysis shows that newspapers and magazines tend not to distinguish between futuristic descriptions of the human--machine relationship of AI and the human-centred principles of intelligence amplification (IA). Furthermore, it demonstrates how principles of IA are reflected in the Danish strategies for AI in practice. While the discursive ambiguity has fuelled public debate, it leaves the term AI relatively vague, thereby creating uncertainty rather than possibilities for a form of human-centered AI in empirical reality. Keywords: imaginaries, artificial intelligence, intelligence amplification, public discourse, human--machine relationship
Audience Academic
Author Scott Hansen, Sne
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Snippet This article investigates the media's construction of public perceptions of future human–machine relationships related to artificial intelligence (AI)...
This article investigates the media's construction of public perceptions of future human--machine relationships related to artificial intelligence (AI)...
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StartPage 56
SubjectTerms Ambiguity
Artificial intelligence
Discourse analysis
Empirical analysis
Humans
human–machine relationship
imaginaries
Intelligence
intelligence amplification
Mass media
Media coverage
Perceptions
Principles
public discourse
Public opinion
Uncertainty
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Title Public AI imaginaries: How the debate on artificial intelligence was covered in Danish newspapers and magazines 1956–2021
URI https://www.degruyter.com/doi/10.2478/nor-2022-0004
https://www.proquest.com/docview/2638579213
https://doaj.org/article/6030a76513e24050b92e57b98e8bef9a
Volume 43
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