Performance implications of distributor effectiveness, trust, and culture in import channels of distribution
Recent research has highlighted the need to examine international channels of distribution from the viewpoint of the industrial distributor, with a focus on how distributors may add value to their channel relationships. The present research responds to such calls and focuses on the value added in te...
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Published in | Industrial marketing management Vol. 37; no. 1; pp. 46 - 58 |
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Main Authors | , |
Format | Journal Article |
Language | English |
Published |
New York
Elsevier Inc
2008
Elsevier Sequoia S.A |
Subjects | |
Online Access | Get full text |
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