Performance implications of distributor effectiveness, trust, and culture in import channels of distribution

Recent research has highlighted the need to examine international channels of distribution from the viewpoint of the industrial distributor, with a focus on how distributors may add value to their channel relationships. The present research responds to such calls and focuses on the value added in te...

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Bibliographic Details
Published inIndustrial marketing management Vol. 37; no. 1; pp. 46 - 58
Main Authors Nevins, Jennifer L., Money, R. Bruce
Format Journal Article
LanguageEnglish
Published New York Elsevier Inc 2008
Elsevier Sequoia S.A
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