Implementation intentions and repeated behaviour: augmenting the predictive validity of the theory of planned behaviour

• Published in: European journal of social psychology Vol. 29; no. 2-3; pp. 349 - 369
• Main Authors: Sheeran, Paschal, Orbell, Sheina
• Format: Journal Article
• Language: English
• Published: Chichester, UK John Wiley & Sons, Ltd 01.03.1999; Wiley
• Subjects: Attitudes; Behavior. Attitude; Behaviour; Biological and medical sciences; Fundamental and applied biological sciences. Psychology; Intention; Motivation; Psychology. Psychoanalysis. Psychiatry; Psychology. Psychophysiology; Relationship; Social behaviour; Social norms; Social psychology; Use; Vitamin C; Human; Intention; Social behavior; Theoretical model; Motivation

Two experiments based upon Gollwitzer's (1993) concept of implementation intentions are described. In both experiments, attitudes, subjective norms, perceived behavioural control and intentions from Ajzen's (1991) theory of planned behaviour were used to measure participants' motivati...