Big Data Precision Marketing Approach under IoT Cloud Platform Information Mining - Li, Wang (Computational intelligence and neuroscience, 2022)
Keywords: Account aggregation; Big Data; Business services; Cloud Computing; Clustering; Cognition; Communication; Communications industry; Communications networks; Competition; Competitive advantage; Consulting services; Consumers; Cooperation; Customer services; Data base management systems; Data Mining; Data storage; Disaster recovery (Computers); Electronic commerce; Empirical analysis; Humans; Industrial development; Information storage and retrieval; Intelligence; Internet of Things; Logistics; Market positioning; Market strategy; Marketing; Methods; New technology; Risk sharing; Target markets; Technology; Telecommunications; Telecommunications industry; Telecommunications services industry