Mixed-Method Evaluation of Social Media-Based Tools and Traditional Strategies to Recruit High-Risk and Hard-to-Reach Populations into an HIV Prevention Intervention Study - Iribarren, Sarah J.; Ghazzawi, Alhasan; Sheinfil, Alan Z.; Frasca, Timothy; Brown, William; Lopez-Rios, Javier; Rael, Christine T.; Balán, Iván C.; Crespo, Raynier; Dolezal, Curtis; Giguere, Rebecca; Carballo-Diéguez, Alex (AIDS and behavior, 2018)
Keywords: Digital media; Disease prevention; Gays & lesbians; Health disparities; Health Psychology; Hispanic Americans; HIV; Human immunodeficiency virus; Human subjects; Infectious Diseases; Mass media; Medical research; Medicine; Medicine & Public Health; Men; Men who have sex with men; Mens health; Mixed methods research; Original Paper; Populations; Prevention; Public Health; Recruitment; Risk analysis; Risk behavior; Risk management; Risk reduction; Risk taking; Screening; Sexually transmitted diseases; Social media; Social networks; STD; Strategies; Tests; Transgender persons; Volunteers; Ethnic minorities; HIV prevention; Latino; Men who have sex with men; Recruitment; Social-media based recruitment strategies