Sustainability: How Stakeholder Perceptions Differ from Corporate Reality - Peloza, John; Loock, Moritz; Cerruti, James; Muyot, Michael (California management review, 2012)
Keywords: Business structures; Communications; Corporate image; Corporate responsibility; Corporate Social Responsibility; Decision making; Environmental programs; Experimental methods; Firmenimage; Green businesses; Investors; Markenführung; Organizational effectiveness; Perception; Pollution control; Renewable energy; Reputation management; Reviews; Social responsibility; Stakeholder; Stakeholders; Studies; Sustainability; Sustainability marketing; Sustainability science; Sustainable development; Sustainable global economy; Sustainable management; Sustainable products; U.S.A; United States--US; Corporate social responsibility; Brand management; Stakeholders; Sustainability; Corporate image