Study of the Bullwhip Effect in a Multistage Supply Chain with Callback Structure considering Two Retailers
With the purpose of researching the bullwhip effect when there is a callback center in the supply chain system, this paper establishes a new supply chain model with callback structure, which has a material supplier, a manufacture, and two retailers. The manufacture and retailers all employ AR(1) dem...
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| Published in | Complexity (New York, N.Y.) Vol. 2018; no. 2018; pp. 1 - 12 |
|---|---|
| Main Authors | , , , |
| Format | Journal Article |
| Language | English |
| Published |
Cairo, Egypt
Hindawi Publishing Corporation
01.01.2018
Hindawi John Wiley & Sons, Inc Wiley |
| Subjects | |
| Online Access | Get full text |
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| Abstract | With the purpose of researching the bullwhip effect when there is a callback center in the supply chain system, this paper establishes a new supply chain model with callback structure, which has a material supplier, a manufacture, and two retailers. The manufacture and retailers all employ AR(1) demand processes and use order-up-to inventory policy when they make order decisions. Moving average forecasting method is used to measure the bullwhip effect of each retailer and manufacture. We investigate the impact of lead-times of retailers and manufacture, forecasting precision, callback index, and marketing share on the bullwhip effect of both retailers and manufacture. Then we use the method of numerical simulation to indicate the different parameters in this supply chain. Furthermore, this paper puts forward some suggestions to help the enterprises to control the bullwhip effect in the supply chain with callback structure. |
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| AbstractList | With the purpose of researching the bullwhip effect when there is a callback center in the supply chain system, this paper establishes a new supply chain model with callback structure, which has a material supplier, a manufacture, and two retailers. The manufacture and retailers all employ AR(1) demand processes and use order-up-to inventory policy when they make order decisions. Moving average forecasting method is used to measure the bullwhip effect of each retailer and manufacture. We investigate the impact of lead-times of retailers and manufacture, forecasting precision, callback index, and marketing share on the bullwhip effect of both retailers and manufacture. Then we use the method of numerical simulation to indicate the different parameters in this supply chain. Furthermore, this paper puts forward some suggestions to help the enterprises to control the bullwhip effect in the supply chain with callback structure. |
| Audience | Academic |
| Author | Zhu, Liqing Yuan, Ye Hou, Shunqi Ma, Junhai |
| Author_xml | – sequence: 1 fullname: Hou, Shunqi – sequence: 2 fullname: Yuan, Ye – sequence: 3 fullname: Zhu, Liqing – sequence: 4 fullname: Ma, Junhai |
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| Cites_doi | 10.1108/09600039610113182 10.1016/S0925-5273(03)00128-2 10.2139/ssrn.3071398 10.1016/j.ejor.2006.02.050 10.1016/j.jclepro.2016.12.035 10.1007/s11071-015-2410-9 10.1007/978-1-4615-4949-9_14 10.2307/1913214 10.1016/j.proeng.2017.11.033 10.1002/(SICI)1520-6750(200006)47:4<269::AID-NAV1>3.0.CO;2-Q 10.1108/09600039210016995 10.1287/mnsc.46.3.436.12069 10.1080/13675567.2016.1168378 10.1080/00207543.2016.1154996 10.1016/j.ijpe.2017.06.008 10.1016/j.ejor.2007.03.008 10.1080/09511929108944496 |
| ContentType | Journal Article |
| Copyright | Copyright © 2018 Junhai Ma et al. COPYRIGHT 2018 John Wiley & Sons, Inc. Copyright © 2018 Junhai Ma et al.; This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. |
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| SubjectTerms | Air conditioning Analysis Computer simulation Forecasting Information sharing Inventory Inventory control Inventory management Logistics Manufacturers Mathematical models Retail industry Retail stores Suppliers Supply chains |
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| Title | Study of the Bullwhip Effect in a Multistage Supply Chain with Callback Structure considering Two Retailers |
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