Social listening applied to tailor communication on immunization in the Republic of Moldova

• Published in: European journal of public health Vol. 35; no. 2; pp. 270 - 275
• Main Authors: Timotin, Alina, Paladi, Adriana, Mita, Valentin, Chihai, Valeria, Lozan, Oleg
• Format: Journal Article
• Language: English
• Published: England Oxford University Press 01.04.2025
• Subjects: Care and treatment; Communication; Disease Outbreaks - prevention & control; Disinformation; Distribution; Female; Health aspects; Humans; Immunization - psychology; Immunization - statistics & numerical data; Infant; Infectious Diseases; Male; Measles; Measles - epidemiology; Measles - prevention & control; Moldova; Public health administration; Social aspects; Statistics; Vaccination; Vaccination - psychology; Vaccination - statistics & numerical data; Vaccination Coverage - statistics & numerical data; Moldova; Romania

Although the Republic of Moldova had good vaccination rates, anti-vax messages have recently begun to spread, eroding the population’s confidence. Vaccination coverage against measles, mumps, and rubella at the target age of 12 months decreased from 95% in 2008 to 83% in 2021. The recent measles out...