Preventing mismatch answers in standardized survey interviews
Interaction analysis of question–answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the required answering format, are the most frequently occurring problematic verbal behavior. They also are likely to trigger suggestive interviewer...
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Published in | Quality & quantity Vol. 44; no. 4; pp. 641 - 659 |
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Main Authors | , |
Format | Journal Article |
Language | English |
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01.06.2010
Springer Springer Nature B.V |
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Abstract | Interaction analysis of question–answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the required answering format, are the most frequently occurring problematic verbal behavior. They also are likely to trigger suggestive interviewer probing. Explanations for the occurrence of mismatch answers concern cognitive and conversational factors. In both a non-experimental and an experimental study it was found that questions with formal response alternatives yield more mismatch answers than questions with colloquial response alternatives (i.e., words that are frequently used in ordinary conversations). Effects of the wording of questions were only found in the non-experimental study, indicating that formal question wording yields fewer mismatch answers than colloquial question wording. The findings suggest that, especially in case of questions that are formulated as agree–disagree opinion assertions, the chance of mismatch answers is highly reduced when colloquial response alternatives are used. |
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AbstractList | Interaction analysis of question–answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the required answering format, are the most frequently occurring problematic verbal behavior. They also are likely to trigger suggestive interviewer probing. Explanations for the occurrence of mismatch answers concern cognitive and conversational factors. In both a non-experimental and an experimental study it was found that questions with formal response alternatives yield more mismatch answers than questions with colloquial response alternatives (i.e., words that are frequently used in ordinary conversations). Effects of the wording of questions were only found in the non-experimental study, indicating that formal question wording yields fewer mismatch answers than colloquial question wording. The findings suggest that, especially in case of questions that are formulated as agree–disagree opinion assertions, the chance of mismatch answers is highly reduced when colloquial response alternatives are used. Interaction analysis of question-answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the required answering format, are the most frequently occurring problematic verbal behavior. They also are likely to trigger suggestive interviewer probing. Explanations for the occurrence of mismatch answers concern cognitive and conversational factors. In both a non-experimental and an experimental study it was found that questions with formal response alternatives yield more mismatch answers than questions with colloquial response alternatives (i.e., words that are frequently used in ordinary conversations). Effects of the wording of questions were only found in the non-experimental study, indicating that formal question wording yields fewer mismatch answers than colloquial question wording. The findings suggest that, especially in case of questions that are formulated as agree-disagree opinion assertions, the chance of mismatch answers is highly reduced when colloquial response alternatives are used. Adapted from the source document. Interaction analysis of questionDSanswer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the required answering format, are the most frequently occurring problematic verbal behavior. They also are likely to trigger suggestive interviewer probing. Explanations for the occurrence of mismatch answers concern cognitive and conversational factors. In both a non-experimental and an experimental study it was found that questions with formal response alternatives yield more mismatch answers than questions with colloquial response alternatives (i.e., words that are frequently used in ordinary conversations). Effects of the wording of questions were only found in the non-experimental study, indicating that formal question wording yields fewer mismatch answers than colloquial question wording. The findings suggest that, especially in case of questions that are formulated as agreeDSdisagree opinion assertions, the chance of mismatch answers is highly reduced when colloquial response alternatives are used. Reprinted by permission of Springer Interaction analysis of question-answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the required answering format, are the most frequently occurring problematic verbal behavior. They also are likely to trigger suggestive interviewer probing. Explanations for the occurrence of mismatch answers concern cognitive and conversational factors. In both a non-experimental and an experimental study it was found that questions with formal response alternatives yield more mismatch answers than questions with colloquial response alternatives (i.e., words that are frequently used in ordinary conversations). Effects of the wording of questions were only found in the non-experimental study, indicating that formal question wording yields fewer mismatch answers than colloquial question wording. The findings suggest that, especially in case of questions that are formulated as agree-disagree opinion assertions, the chance of mismatch answers is highly reduced when colloquial response alternatives are used.[PUBLICATION ABSTRACT] |
Author | Dijkstra, Wil Ongena, Yfke P. |
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Keywords | Interaction analysis Survey-interview Behavior coding Question–answer sequence Response error Question wording Telephone Survey Question-answer sequence Verbal behavior Cognition Interviews |
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Snippet | Interaction analysis of question–answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the... Interaction analysis of question-answer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the... Interaction analysis of questionDSanswer sequences from a telephone survey shows that so-called mismatch answers, i.e. answers that do not correspond to the... |
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SubjectTerms | Behavior Problems Bias Cognition Conversation History, theory and methodology Hypotheses Information retrieval Interviews Methodology Methodology of the Social Sciences Research methods Social Sciences Sociology Surveys Television advertising Validity |
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Title | Preventing mismatch answers in standardized survey interviews |
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