A questionnaire-based study of the effect of driving style on the acceptance of active driving guidance

Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk-benefit concerns and value judgments of different styles of drivers on active driving guidance, this paper focuses on the influence of driving style on the accep...

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Published inScientific reports Vol. 15; no. 1; pp. 19687 - 14
Main Authors Xiang, Wang, Qiu, Yi, Xing, Lu, He, Yanjie
Format Journal Article
LanguageEnglish
Published England Nature Publishing Group 04.06.2025
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Abstract Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk-benefit concerns and value judgments of different styles of drivers on active driving guidance, this paper focuses on the influence of driving style on the acceptance of active driving guidance. Based on the online questionnaire data, we use the extended model of technology acceptance and the concept of trust heuristic as the basic theory, divide the dimensions of driving styles, introduce the variables to measure acceptance, and construct a "driving style-active driving guidance acceptance" mental model by applying structural equation modeling (SEM).This model was constructed using SEM to clarify the association between different driving styles and the degree of acceptance of active driving guidance. The results showed that adventurous and angry drivers were significantly less receptive to active driving incentives; conservative drivers were significantly more receptive to active driving incentives; distracted drivers were more considerate of the conditions and popularity of active driving incentives; and anxious drivers were more sensitive to the perceived risk of active driving incentives and were less receptive to active driving incentives. The results of the study provide a basis for the development and promotion of new intelligent driving technologies such as active driving guidance.
AbstractList Abstract Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk–benefit concerns and value judgments of different styles of drivers on active driving guidance, this paper focuses on the influence of driving style on the acceptance of active driving guidance. Based on the online questionnaire data, we use the extended model of technology acceptance and the concept of trust heuristic as the basic theory, divide the dimensions of driving styles, introduce the variables to measure acceptance, and construct a “driving style-active driving guidance acceptance” mental model by applying structural equation modeling (SEM).This model was constructed using SEM to clarify the association between different driving styles and the degree of acceptance of active driving guidance. The results showed that adventurous and angry drivers were significantly less receptive to active driving incentives; conservative drivers were significantly more receptive to active driving incentives; distracted drivers were more considerate of the conditions and popularity of active driving incentives; and anxious drivers were more sensitive to the perceived risk of active driving incentives and were less receptive to active driving incentives. The results of the study provide a basis for the development and promotion of new intelligent driving technologies such as active driving guidance.
Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk-benefit concerns and value judgments of different styles of drivers on active driving guidance, this paper focuses on the influence of driving style on the acceptance of active driving guidance. Based on the online questionnaire data, we use the extended model of technology acceptance and the concept of trust heuristic as the basic theory, divide the dimensions of driving styles, introduce the variables to measure acceptance, and construct a "driving style-active driving guidance acceptance" mental model by applying structural equation modeling (SEM).This model was constructed using SEM to clarify the association between different driving styles and the degree of acceptance of active driving guidance. The results showed that adventurous and angry drivers were significantly less receptive to active driving incentives; conservative drivers were significantly more receptive to active driving incentives; distracted drivers were more considerate of the conditions and popularity of active driving incentives; and anxious drivers were more sensitive to the perceived risk of active driving incentives and were less receptive to active driving incentives. The results of the study provide a basis for the development and promotion of new intelligent driving technologies such as active driving guidance.Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk-benefit concerns and value judgments of different styles of drivers on active driving guidance, this paper focuses on the influence of driving style on the acceptance of active driving guidance. Based on the online questionnaire data, we use the extended model of technology acceptance and the concept of trust heuristic as the basic theory, divide the dimensions of driving styles, introduce the variables to measure acceptance, and construct a "driving style-active driving guidance acceptance" mental model by applying structural equation modeling (SEM).This model was constructed using SEM to clarify the association between different driving styles and the degree of acceptance of active driving guidance. The results showed that adventurous and angry drivers were significantly less receptive to active driving incentives; conservative drivers were significantly more receptive to active driving incentives; distracted drivers were more considerate of the conditions and popularity of active driving incentives; and anxious drivers were more sensitive to the perceived risk of active driving incentives and were less receptive to active driving incentives. The results of the study provide a basis for the development and promotion of new intelligent driving technologies such as active driving guidance.
Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk–benefit concerns and value judgments of different styles of drivers on active driving guidance, this paper focuses on the influence of driving style on the acceptance of active driving guidance. Based on the online questionnaire data, we use the extended model of technology acceptance and the concept of trust heuristic as the basic theory, divide the dimensions of driving styles, introduce the variables to measure acceptance, and construct a “driving style-active driving guidance acceptance” mental model by applying structural equation modeling (SEM).This model was constructed using SEM to clarify the association between different driving styles and the degree of acceptance of active driving guidance. The results showed that adventurous and angry drivers were significantly less receptive to active driving incentives; conservative drivers were significantly more receptive to active driving incentives; distracted drivers were more considerate of the conditions and popularity of active driving incentives; and anxious drivers were more sensitive to the perceived risk of active driving incentives and were less receptive to active driving incentives. The results of the study provide a basis for the development and promotion of new intelligent driving technologies such as active driving guidance.
ArticleNumber 19687
Author Qiu, Yi
Xing, Lu
He, Yanjie
Xiang, Wang
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Issue 1
Keywords Traffic light countdown
Technology acceptance
Active driving guidance
Driving style
Structural equation modeling
Language English
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Snippet Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk-benefit concerns and...
Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk–benefit concerns and...
Abstract Active driving guidance functions are becoming increasingly prevalent in vehicles. In order to understand the demand characteristics, risk–benefit...
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SubjectTerms Active driving guidance
Adult
Automobile Driving - psychology
Driving style
Female
Humans
Male
Middle Aged
Motivation
Questionnaires
Structural equation modeling
Surveys and Questionnaires
Technology acceptance
Traffic light countdown
Young Adult
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Title A questionnaire-based study of the effect of driving style on the acceptance of active driving guidance
URI https://www.ncbi.nlm.nih.gov/pubmed/40467699
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