APA (7th ed.) Citation

Vallaster, C., & Lindgreen, A. (2011). Corporate brand strategy formation: Brand actors and the situational context for a business-to-business brand. Industrial marketing management, 40(7), 1133-1143. https://doi.org/10.1016/j.indmarman.2011.09.008

Chicago Style (17th ed.) Citation

Vallaster, Christine, and Adam Lindgreen. "Corporate Brand Strategy Formation: Brand Actors and the Situational Context for a Business-to-business Brand." Industrial Marketing Management 40, no. 7 (2011): 1133-1143. https://doi.org/10.1016/j.indmarman.2011.09.008.

MLA (9th ed.) Citation

Vallaster, Christine, and Adam Lindgreen. "Corporate Brand Strategy Formation: Brand Actors and the Situational Context for a Business-to-business Brand." Industrial Marketing Management, vol. 40, no. 7, 2011, pp. 1133-1143, https://doi.org/10.1016/j.indmarman.2011.09.008.