Dynamic pricing with reference price effects in integrated online and offline retailing - Chenavaz, Régis; Klibi, Walid; Schlosser, Rainer (International journal of production research, 2022)
Keywords: Channels; Cost analysis; Demand management; dual channel operations; dynamic pricing; Humanities and Social Sciences; Optimal control; Pricing; reference price; Retail stores; retail supply chain; Retailing; dual channel; operations; supply chain; Demand management; reference price; retail; dynamic pricing