An Extended Privacy Calculus Model for E-Commerce Transactions - Dinev, Tamara; Hart, Paul (Information systems research, 2006)
Keywords: Behavior; Calculus; Consumers; Disclosure; e-commerce; Electronic commerce; Information storage and retrieval systems; Information technology; Internet; LISREL; Marketing; Modeling; Personal information; Privacy; privacy calculus; Research design; Right of privacy; risk; Risk exposure; Studies; trust; Vendors; Websites