Sustainable Markets: Motivating Factors, Barriers, and Remedies for Mobilization of Slow Fashion - Ozdamar Ertekin, Zeynep; Atik, Deniz (Journal of macromarketing, 2015)
Keywords: Consumption function; Fashion; Fast fashion; Marketing; Obsolescence; Studies; Sustainability; fast fashion; barriers; slow fashion; motivating factors; macromarketing; sustainability