Motivations and constraints of Airbnb consumers: Findings from a mixed-methods approach
Airbnb is widely recognized as a disruptive innovation in the tourism industry. While separate studies have examined various factors affecting consumers' adoption of Airbnb, the literature has largely focused on a handful of factors in isolation. Adopting a sequential mixed-methods approach, th...
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Published in | Tourism management (1982) Vol. 67; pp. 224 - 236 |
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Main Authors | , , |
Format | Journal Article |
Language | English |
Published |
Elsevier Ltd
01.08.2018
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Subjects | |
Online Access | Get full text |
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