Purchase intention toward organic food among young consumers using theory of planned behavior: role of environmental concerns and environmental awareness - Ahmed, Naveed; Li, Cai; Khan, Asadullah; Qalati, Sikandar Ali; Naz, Shumaila; Rana, Faisal (Journal of environmental planning and management, 2021)
Keywords: attitude; Attitudes; Consumer behavior; Consumers; Environmental awareness; environmental concerns; Environmental effects; equations; Food; Food consumption; Multivariate statistical analysis; Natural & organic foods; Norms; organic foods; perceived behavioral control; Perceived control; Purchase intention; Structural equation modeling; subjective norms; Theory of planned behavior