Integrating Geographic Information Systems in Business School Curriculum: An Initial Example

ABSTRACT Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business community. However, business schools are not teaching geospatial concepts and the related location intelligence to their students. This curri...

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Published inDecision sciences journal of innovative education Vol. 9; no. 3; pp. 325 - 347
Main Authors King, Michael A., Arnette, Andrew N.
Format Journal Article
LanguageEnglish
Published Malden, USA Blackwell Publishing Inc 01.09.2011
Wiley-Blackwell
Blackwell Publishing Ltd
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Abstract ABSTRACT Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business community. However, business schools are not teaching geospatial concepts and the related location intelligence to their students. This curriculum decision seems completely at odds with business’ day‐to‐day dependence on a wide array of geographic information system applications. Business schools typically teach relational and object‐oriented database courses, quantitative methods, decision supports systems, and Visual Basic for Applications, which are all directly related to the basic concepts of geographic information systems. In addition, these concepts are all part of location intelligence, a more business intuitive term than geospatial analysis. Spatial data modeling is discussed and compared to standard data modeling frameworks such as ANSI/SPARC. Geographic standards are introduced, along with an overview of the OpenGIS Simple Features Specification for SQL. A discussion of how to utilize MySQL open source database software for spatial queries is included, along with a comparison to PostgreSQL/PostGIS. Through the use of these software programs and the techniques introduced in this article, it is possible to integrate the concepts of location intelligence into business curriculum without requiring students to learn new GIS‐specific programs. Enhancing student knowledge of this subject area through existing skill sets provides for smoother integration of this material into existing curriculum, as these topics could be added into established courses and would not require new courses to be developed.
AbstractList Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business community. However, business schools are not teaching geospatial concepts and the related location intelligence to their students. This curriculum decision seems completely at odds with business' day-to-day dependence on a wide array of geographic information system applications. Business schools typically teach relational and object-oriented database courses, quantitative methods, decision supports systems, and Visual Basic for Applications, which are all directly related to the basic concepts of geographic information systems. In addition, these concepts are all part of location intelligence, a more business intuitive term than geospatial analysis. Spatial data modeling is discussed and compared to standard data modeling frameworks such as ANSI/SPARC. Geographic standards are introduced, along with an overview of the OpenGIS Simple Features Specification for SQL. A discussion of how to utilize MySQL open source database software for spatial queries is included, along with a comparison to PostgreSQL/PostGIS. Through the use of these software programs and the techniques introduced in this article, it is possible to integrate the concepts of location intelligence into business curriculum without requiring students to learn new GIS-specific programs. Enhancing student knowledge of this subject area through existing skill sets provides for smoother integration of this material into existing curriculum, as these topics could be added into established courses and would not require new courses to be developed. [PUBLICATION ABSTRACT]
Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business community. However, business schools are not teaching geospatial concepts and the related location intelligence to their students. This curriculum decision seems completely at odds with business’ day‐to‐day dependence on a wide array of geographic information system applications. Business schools typically teach relational and object‐oriented database courses, quantitative methods, decision supports systems, and Visual Basic for Applications, which are all directly related to the basic concepts of geographic information systems. In addition, these concepts are all part of location intelligence, a more business intuitive term than geospatial analysis. Spatial data modeling is discussed and compared to standard data modeling frameworks such as ANSI/SPARC. Geographic standards are introduced, along with an overview of the OpenGIS Simple Features Specification for SQL. A discussion of how to utilize MySQL open source database software for spatial queries is included, along with a comparison to PostgreSQL/PostGIS. Through the use of these software programs and the techniques introduced in this article, it is possible to integrate the concepts of location intelligence into business curriculum without requiring students to learn new GIS‐specific programs. Enhancing student knowledge of this subject area through existing skill sets provides for smoother integration of this material into existing curriculum, as these topics could be added into established courses and would not require new courses to be developed.
ABSTRACT Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business community. However, business schools are not teaching geospatial concepts and the related location intelligence to their students. This curriculum decision seems completely at odds with business’ day‐to‐day dependence on a wide array of geographic information system applications. Business schools typically teach relational and object‐oriented database courses, quantitative methods, decision supports systems, and Visual Basic for Applications, which are all directly related to the basic concepts of geographic information systems. In addition, these concepts are all part of location intelligence, a more business intuitive term than geospatial analysis. Spatial data modeling is discussed and compared to standard data modeling frameworks such as ANSI/SPARC. Geographic standards are introduced, along with an overview of the OpenGIS Simple Features Specification for SQL. A discussion of how to utilize MySQL open source database software for spatial queries is included, along with a comparison to PostgreSQL/PostGIS. Through the use of these software programs and the techniques introduced in this article, it is possible to integrate the concepts of location intelligence into business curriculum without requiring students to learn new GIS‐specific programs. Enhancing student knowledge of this subject area through existing skill sets provides for smoother integration of this material into existing curriculum, as these topics could be added into established courses and would not require new courses to be developed.
Audience Higher Education
Postsecondary Education
Author King, Michael A.
Arnette, Andrew N.
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  organization: Department of Management, The School of Business, Providence College, 1 Cunningham Square Providence, RI 02918-0001, e-mail: andy.arnette@gmail.com
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Kofler, M. (2005). The definitive guide to MySQL (3rd ed.). New York : Apress.
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Boyles, D. (2002). ArcView GIS means business, Volume 2. Redlands , CA : Environmental Systems Research, Inc.
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References_xml – reference: Piattini, M., & Diaz, O. (2000). Advanced database technology and design. Boston : Artech House, Inc.
– reference: Kofler, M. (2005). The definitive guide to MySQL (3rd ed.). New York : Apress.
– reference: Rob, P., & Coronel, C. (2007). Database systems design, implementation and management (7th ed.). Boston : Thomson Course Technology.
– reference: Camm, J. D., Chorman, T. E., Dill, F. A., Evans, J. R., Sweeney, D. J., & Wegryn, G. W. (1997). Blending OR/MS, judgment, and GIS: Restructuring P&G's supply chain. Interfaces, 27(1), 128-142.
– reference: Amado, U. D., & Freitas, C. (2008). GIS enhances integrity inspections. Pipeline & Gas Technology, 2008(7), 38-41.
– reference: Grimshaw, D. J. (1999). Bringing geographical information systems into business. New York : Wiley.
– reference: Burrough, P. A., & McDonnell, R. (1998). Principles of geographical information systems. New York : Oxford University Press.
– reference: Vlachopoulou, M., Silleos, G., & Manthou, V. (2001). Geographic information systems in warehouse site selection decisions. International Journal of Production Economics, 71(1-3), 205-212.
– reference: Tobler, W. (1970). A computer movie simulating urban growth in the Detroit region. Economic Geography, 46(2), 234-240.
– reference: Cheng, E. W. L, Li, H., & Yu, L. (2007). A GIS approach to shopping mall location selection. Building and Environment, 42(2), 884-892.
– reference: Mennecke, B. E. (1998). Teaching spatial analysis in business: The case of geographic information systems in a decision support systems course. Proceedings of the International Academy of Information Management 13th Annual Conference. Helsinki, Finland, December 11-13.
– reference: Steiniger, S., & Bocher, E. (in press). An overview on current free and open source desktop GIS developments. International Journal of Geographical Information Science.
– reference: Thomas, C., & Ospina, M. (2004). Measuring up the business case for GIS. Redlands , CA : Environmental Systems Research, Inc.
– reference: Thrall, G. I. (1998). GIS Applications in Real Estate and Related Industries. Journal of Housing Research, 9(1), 33-59.
– reference: Boyles, D. (2002). ArcView GIS means business, Volume 2. Redlands , CA : Environmental Systems Research, Inc.
– reference: Harper, J. (2009). Online GIS brings stability, security and safety to the field. Utility Automation & Engineering T&D, 14(1), 72-73.
– reference: Elmasri, R., & Navathe, S. (2007). Fundamentals of database systems (5th ed.). Boston : Pearson Addison Wesley.
– reference: Longley, P. A., Goodchild, M. F., Maguire, D. J., & Rhind, D. W. (2005). Geographic information systems and science (2nd ed.). Hoboken , NJ : Wiley.
– reference: Turban, E., Aronson, J., Liang, T.-P., & Sharda, R. (2006). Decision support and business intelligence systems (8th ed.). New York : Prentice Hall.
– reference: Ray, J. J. (2007). A web-based spatial decision support system optimizes routes for oversize/overweight vehicles in Delaware. Decision Support Systems, 43(4), 1171-1185.
– reference: Harder, C. (1997). ArcView GIS means business. Redlands , CA : Environmental Systems Research, Inc.
– reference: Pick, J. B. (2005). Geographic information systems in business. Hershey , PA : Idea.
– reference: Estaville, L. E. (2007). GIS and colleges of business: A curricular exploration. Journal of Real Estate Literature, 15(3), 443-448.
– reference: Pratt, P., & Last, M. (2006). A guide to MySQL. Boston : Thomson Course Technology.
– reference: Dye, A. S., & Shaw, S. L. (2007). A GIS-based spatial decision support system for tourists of Great Smoky Mountains National Park. Journal of Retailing and Consumer Services, 14(4), 269-278.
– reference: Sherman, G. (2008). Desktop GIS mapping the planet with open source tools. Raleigh , NC : The Pragmatic Bookshelf.
– reference: Birkin, M., & Clarke, G. (1998). GIS, geodemographics, and spatial modeling in the U.K. financial service industry. Journal of Housing Research, 9(1), 87-111.
– reference: Chang, K. (2008). Introduction to geographic information systems (4th ed.). Boston : McGraw-Hill.
– reference: O'Looney, J. (2000). Beyond maps: GIS and decision-making in local government. Redlands , CA : Environmental Systems Research, Inc.
– reference: Miller, F., Mangold, W. G., & Holmes, T. (2006). Integrating geographic information systems (GIS) applications into business courses using online business geographics modules. Journal of Education for Business, 82(2), 74-79.
– volume: 2008
  start-page: 38
  issue: 7
  year: 2008
  end-page: 41
  article-title: GIS enhances integrity inspections
  publication-title: Pipeline & Gas Technology
– year: 2005
– year: 1998
  article-title: Teaching spatial analysis in business: The case of geographic information systems in a decision support systems course
  publication-title: Proceedings of the International Academy of Information Management 13th Annual Conference
– year: 2007
– volume: 46
  start-page: 234
  issue: 2
  year: 1970
  end-page: 240
  article-title: A computer movie simulating urban growth in the Detroit region
  publication-title: Economic Geography
– year: 2000
– volume: 2
  year: 2002
– volume: 71
  start-page: 205
  issue: 1–3
  year: 2001
  end-page: 212
  article-title: Geographic information systems in warehouse site selection decisions.
  publication-title: International Journal of Production Economics
– volume: 15
  start-page: 443
  issue: 3
  year: 2007
  end-page: 448
  article-title: GIS and colleges of business: A curricular exploration
  publication-title: Journal of Real Estate Literature
– volume: 43
  start-page: 1171
  issue: 4
  year: 2007
  end-page: 1185
  article-title: A web‐based spatial decision support system optimizes routes for oversize/overweight vehicles in Delaware
  publication-title: Decision Support Systems
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Snippet ABSTRACT Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business...
Geographic information systems have experienced rapid growth and user adoption over the last four decades, due to an increasing value to the business...
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SubjectTerms and Open Source Software
Basic Skills
Business Administration Education
Business School Curriculum
Business schools
College Curriculum
Computer Software
Curriculum development
Geographic Information Systems
Geographical Information Systems
Integrated Curriculum
Intelligence
MySQL
MySQL GIS Extensions
Open Geospatial Consortium
Open Geospatial Consortium, and Open Source Software
Open source software
Open Source Technology
Studies
Title Integrating Geographic Information Systems in Business School Curriculum: An Initial Example
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Volume 9
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