Literature Review of Extended Reality Research in Consumer Experience: Insight From Semantic Network Analysis and Topic Modeling - Choi, Hansol; Lee, Hyemi (Asia Marketing Journal (Online), 2024)
Keywords: augmented reality (ar); consumer experience; extended reality (xr); lda algorithm; virtual reality (vr); 경영학; Consumer experience; Extended reality (XR); Virtual reality (VR); Augmented reality (AR); LDA algorithm