Loebnitz, N., & Grunert, K. G. (2022). Let us be realistic: The impact of perceived brand authenticity and advertising image on consumers’ purchase intentions of food brands. International journal of consumer studies, 46(1), 309-323. https://doi.org/10.1111/ijcs.12679
Chicago Style (17th ed.) CitationLoebnitz, Natascha, and Klaus G. Grunert. "Let Us Be Realistic: The Impact of Perceived Brand Authenticity and Advertising Image on Consumers’ Purchase Intentions of Food Brands." International Journal of Consumer Studies 46, no. 1 (2022): 309-323. https://doi.org/10.1111/ijcs.12679.
MLA (9th ed.) CitationLoebnitz, Natascha, and Klaus G. Grunert. "Let Us Be Realistic: The Impact of Perceived Brand Authenticity and Advertising Image on Consumers’ Purchase Intentions of Food Brands." International Journal of Consumer Studies, vol. 46, no. 1, 2022, pp. 309-323, https://doi.org/10.1111/ijcs.12679.