APA (7th ed.) Citation

Wu, L. (2011). Satisfaction, inertia, and customer loyalty in the varying levels of the zone of tolerance and alternative attractiveness. The Journal of services marketing, 25(5), 310-322. https://doi.org/10.1108/08876041111149676

Chicago Style (17th ed.) Citation

Wu, Li-Wei. "Satisfaction, Inertia, and Customer Loyalty in the Varying Levels of the Zone of Tolerance and Alternative Attractiveness." The Journal of Services Marketing 25, no. 5 (2011): 310-322. https://doi.org/10.1108/08876041111149676.

MLA (9th ed.) Citation

Wu, Li-Wei. "Satisfaction, Inertia, and Customer Loyalty in the Varying Levels of the Zone of Tolerance and Alternative Attractiveness." The Journal of Services Marketing, vol. 25, no. 5, 2011, pp. 310-322, https://doi.org/10.1108/08876041111149676.