When do consumers value ethical attributes? The role of perceived quality in gift-giving - Das, Gopal; Peloza, John; Varshneya, Geetika; Green, Todd (European journal of marketing, 2021)
Keywords: Consumer behavior; Consumers; Consumption; Donations; Ethics; Gifts; Perceptions; Preferences; Product quality; Purchase intention; Purchasing; Qualitative research; Social responsibility; Gift-giving; Self-purchase; Product ethical attributes; Resource synergy beliefs