APA (7th ed.) Citation

Chylinski, M., Heller, J., Hilken, T., Keeling, D. I., Mahr, D., & de Ruyter, K. (2020). Augmented reality marketing: A technology-enabled approach to situated customer experience. Australasian marketing journal, 28(4), 374-384. https://doi.org/10.1016/j.ausmj.2020.04.004

Chicago Style (17th ed.) Citation

Chylinski, Mathew, Jonas Heller, Tim Hilken, Debbie Isobel Keeling, Dominik Mahr, and Ko de Ruyter. "Augmented Reality Marketing: A Technology-enabled Approach to Situated Customer Experience." Australasian Marketing Journal 28, no. 4 (2020): 374-384. https://doi.org/10.1016/j.ausmj.2020.04.004.

MLA (9th ed.) Citation

Chylinski, Mathew, et al. "Augmented Reality Marketing: A Technology-enabled Approach to Situated Customer Experience." Australasian Marketing Journal, vol. 28, no. 4, 2020, pp. 374-384, https://doi.org/10.1016/j.ausmj.2020.04.004.