Explaining the visual attention model in impulsive purchase behavior of tourism industry customers by theme analysis method - Farokhi, Sajad; Namamian, Farshid; Asghari Sarem, Ali; Ghobadi Lamuki, Tohfe (Journal of Islamic marketing, 2024)
Keywords: Consumer behavior; Impulse buying; Purchasing; Social networks; Tourism industry; Iran; Impulsive purchase; Tourism industry; Visual attention; Theme analysis; Purchase behavior