Understanding Consumers’ Purchase Intentions in Social Commerce through Social Capital: Evidence from SEM and fsQCA - Yang, Xue (Journal of theoretical and applied electronic commerce research, 2021)
Keywords: Brand loyalty; Commerce; Communication; Configurations; Consumer behavior; Consumers; Electronic commerce; fsQCA; Information sharing; Knowledge sharing; Language; Peers; purchase intentions; Purchasing; Social capital; social commerce; Social interaction; Social networks; Tacit knowledge; User generated content; Virtual communities