Exploring consumers’ intention to accept smartwatch

• Published in: Computers in human behavior Vol. 64; pp. 383 - 392
• Main Authors: Wu, Liang-Hong, Wu, Liang-Chuan, Chang, Shou-Chi
• Format: Journal Article
• Language: English
• Published: Elsevier Ltd 01.11.2016
• Subjects: Innovation diffusion theory (IDT); Perceived enjoyment; Smartwatch; Technology acceptance model (TAM); Unified theory of acceptance and use of technology (UTAUT); Wearable technology; Perceived enjoyment; Technology acceptance model (TAM); Innovation diffusion theory (IDT); Smartwatch; Wearable technology; Unified theory of acceptance and use of technology (UTAUT)

With the growing smartwatch market over the past few years, smartwatch acceptance in consumer markets has become an important topic for both researchers and designers. Identification of factors that influence consumers to accept a smartwatch can improve user-centered design. This study explores the...