Are Photographs Worth More Than a Thousand Words? Examining the Effects of Photographic–Textual and Textual-Only Frames on Public Attitude Toward Nuclear Energy and Nanotechnology

• Published in: Journalism & mass communication quarterly Vol. 95; no. 4; pp. 948 - 970
• Main Authors: Lee, Edmund W. J., Ho, Shirley S.
• Format: Journal Article
• Language: English
• Published: Los Angeles, CA SAGE Publications 01.12.2018; SAGE PUBLICATIONS, INC
• Subjects: Eye tracking; Nanotechnology; Nuclear energy; Photography; Public opinion; Public Support; Risk perception; Sensory perception; Tracking; Visual attention; Singapore; visual framing; nanotechnology; photographic framing; nuclear energy; risk perception

This study examines the impact of photographic–textual and risk–benefit frames on the level of visual attention, risk perception, and public support for nuclear energy and nanotechnology in Singapore. Using a 2 (photographic–textual vs. textual-only frames) × 2 (risk vs. benefit frames) × 2 (nuclear...