Offering Subscriptions of Industrial Goods: Uncertain Experiment or Necessary Step?

• Published in: IEEE transactions on engineering management Vol. 71; pp. 7029 - 7043
• Main Authors: Burger, Markus, Kruger, Andreas, Burgmann, Nils, Arlinghaus, Julia
• Format: Journal Article
• Language: English
• Published: New York IEEE 2024; The Institute of Electrical and Electronics Engineers, Inc. (IEEE)
• Subjects: Agency theory; Atmospheric modeling; Business; Business model; Business models; Companies; Contracts; Customer relations; Customer services; Data models; Fourth Industrial Revolution; Industry 4.0; Interviews; servitization; subscription; Subscriptions

The implementation of Industry 4.0 often entails various changes to a company's business model. Not all companies take advantage of the new technological capabilities or create new digital revenue streams. In this regard, subscription business models are growing more prevalent in the market for...