APA (7th ed.) Citation

Batra, R., Ahuvia, A., & Bagozzi, R. P. (2012). Brand Love. Journal of marketing, 76(2), 1-16. https://doi.org/10.1509/jm.09.0339

Chicago Style (17th ed.) Citation

Batra, Rajeev, Aaron Ahuvia, and Richard P. Bagozzi. "Brand Love." Journal of Marketing 76, no. 2 (2012): 1-16. https://doi.org/10.1509/jm.09.0339.

MLA (9th ed.) Citation

Batra, Rajeev, et al. "Brand Love." Journal of Marketing, vol. 76, no. 2, 2012, pp. 1-16, https://doi.org/10.1509/jm.09.0339.