Reinventing ecolabels in the era of augmented reality: An experimental study on the case of fair-trade coffee - Dekhili, Sihem; Ertz, Myriam (Journal of cleaner production, 2024)
Keywords: Augmented reality; ecolabeling; experimental design; Fair trade; income; Information richness; Perceived information credibility; Perceived information quality; Smart ecolabel; Perceived information credibility; Perceived information quality; Smart ecolabel; Augmented reality; Information richness; Fair trade