Exploring critical factors of green business failure based on Grey-Decision Making Trial and Evaluation Laboratory (DEMATEL)

• Published in: Journal of business research Vol. 98; pp. 450 - 461
• Main Authors: Cui, Li, Chan, Hing Kai, Zhou, Yizhuo, Dai, Jing, Lim, Jia Jia
• Format: Journal Article
• Language: English
• Published: Elsevier Inc 01.05.2019
• Subjects: Company life cycle; Critical factors; Green business failure; Grey Decision Making Trial and Evaluation Laboratory (DEMATEL); Company life cycle; Critical factors; Grey Decision Making Trial and Evaluation Laboratory (DEMATEL); Green business failure

Business failure is an important issue for companies in the 21st century, and green business is of global concern. Therefore, it is of vital importance to reveal the critical factors that could lead to green business failure. Nevertheless, existing research has not fully addressed this yet. This stu...