Criteria for selecting actors for the value co-creation in startups - Bonamigo, Andrei; da Silva, Adrianne Alves; da Silva, Beatriz Pereira; Werner, Steffan Macali (The Journal of business & industrial marketing, 2022)
Keywords: Alliances; Business models; Collaboration; Competitive advantage; Entrepreneurs; Innovations; Skills; Startups; Systematic review; Management skills; Key factors; Orchestration; Industrial service; Value co-creation; Startup