Laundry Performance: Effect of Detergent and Additives on Consumer Satisfaction

• Published in: Tenside Surfactants Detergents Vol. 53; no. 4; pp. 375 - 386
• Main Authors: Ferri, Ada, Osset, Miquel, Abeliotis, Konstadinos, Amberg, Caroline, Candan, Cevza, Owens, Jeremy, Stamminger, Rainer
• Format: Journal Article
• Language: English
• Published: De Gruyter 15.07.2016
• Subjects: Bleach; Bleiche; Detergent; Fleckentferner; Laundry; Softener; Stain-remover; Waschmittel; Weichspüler; Wäsche

To identify key features in the perception of consumer satisfaction of washing performance, a survey among detergent users from five European countries was run. Respondents from each country were volunteers recruited through the Internet without previous selection criteria. The size of the sample (o...