Huang, Y., Phau, I., & Lin, C. (2010). Consumer animosity, economic hardship, and normative influence: How do they affect consumers' purchase intention? European journal of marketing, 44(7/8), 909-937. https://doi.org/10.1108/03090561011047463
Chicago Style (17th ed.) CitationHuang, Yu‐An, Ian Phau, and Chad Lin. "Consumer Animosity, Economic Hardship, and Normative Influence: How Do They Affect Consumers' Purchase Intention?" European Journal of Marketing 44, no. 7/8 (2010): 909-937. https://doi.org/10.1108/03090561011047463.
MLA (9th ed.) CitationHuang, Yu‐An, et al. "Consumer Animosity, Economic Hardship, and Normative Influence: How Do They Affect Consumers' Purchase Intention?" European Journal of Marketing, vol. 44, no. 7/8, 2010, pp. 909-937, https://doi.org/10.1108/03090561011047463.