Linking technological functions of fitness mobile apps with continuance usage among Chinese users: Moderating role of exercise self-efficacy
Mobile apps are effective tools for administering health interventions and changing user behaviors in key lifestyle areas, such as physical activity, but the attrition rates of fitness app users are high. To understand how to increase user retention rates, the present study draws from the Technology...
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Published in | Computers in human behavior Vol. 103; pp. 151 - 160 |
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Main Authors | , |
Format | Journal Article |
Language | English |
Published |
Elmsford
Elsevier Ltd
01.02.2020
Elsevier Science Ltd |
Subjects | |
Online Access | Get full text |
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