Exploring the impact of the physical conditions of mannequin displays on mental simulation: An embodied cognition theory perspective - Yim, Mark Yi-Cheon; Lee, JeongGyu; Jeong, Haeyoung (Journal of retailing and consumer services, 2021)
Keywords: Embodied cognition; Mannequin; Mental simulation; Visual merchandising; Embodied cognition; Mannequin; Mental simulation; Visual merchandising