The news hour: Welfare estimation in the market for local television news

• Published in: International journal of industrial organization Vol. 94; p. 103068
• Main Authors: Baker, Matthew J., George, Lisa M.
• Format: Journal Article
• Language: English
• Published: Elsevier B.V 01.05.2024
• Subjects: Advertising; Business stealing; Television; Two-sided markets; C57; Television; Business stealing; Two-sided markets; L11; Advertising; C61; C72; L13

We estimate the welfare consequences of local news broadcasting decisions in advertiser-funded television, a central question in media regulation. We model programming decisions as the outcome of a discrete game played by rival stations competing for advertising revenue (which depends on viewing) by...