The algorithm knows I’m Black: from users to subjects

• Published in: Media, culture & society Vol. 45; no. 3; pp. 629 - 645
• Main Author: Meyerend, Daniel
• Format: Journal Article
• Language: English
• Published: London, England SAGE Publications 01.04.2023; Sage Publications Ltd
• Subjects: Algorithms; Black people; Mass media images; Motion pictures; Positioning; Race; Racial identity; Netflix; algorithms; digital culture; recommendation; Black culture; users; platforms

In October of 2018, several Black Netflix users took to Twitter to air their grievances about images in movie thumbnails featuring Black actors with minor roles, even when the movie itself was a majority white cast. In response to these critiques, Netflix claimed that because users are not asked abo...