How can food companies attract the consumer concerned about food safety? A logit model analysis in Spain

• Published in: British food journal (1966) Vol. 119; no. 8; pp. 1705 - 1717
• Main Authors: Scarpato, Debora, Rotondo, Giacomo, Simeone, Mariarosaria, Gómez, Andrés, Gutiérrez, Pilar
• Format: Journal Article
• Language: English
• Published: Bradford Emerald Publishing Limited 07.08.2017; Emerald Group Publishing Limited
• Subjects: Certification; Consumer behavior; Consumers; Consumption; Food; Food processing industry; Food products; Food quality; Food safety; Food service; Genetically altered foods; Investigations; Marketing; Mathematical models; Natural & organic foods; Nutrition; Questionnaires; Regression analysis; Safety engineering; Studies; Trends; Variables; Spain; Food safety; Food consumption; Consumer behaviour; Food industry; Spain

Purpose The purpose of this paper is to explore food safety attitudes among a sample of Spanish consumers and determine which variables, among those studied, most affect the probability of the consumer being attentive to food safety. Design/methodology/approach The study was conducted using a logit...