The effects of social commerce environmental characteristics on customers’ purchase intentions: The chain mediating effect of customer-to-customer interaction and customer-perceived value - Liu, Pu; Li, Mengqi; Dai, Dong; Guo, Lingyun (Electronic commerce research and applications, 2021)
Keywords: Customer-perceived value; Customer-to-customer interaction; Purchase intention; Social commerce environmental characteristic; Stimulus-organism-response model; Customer-to-customer interaction; Customer-perceived value; Purchase intention; Stimulus-organism-response model; Social commerce environmental characteristic