Learner enhanced technology Can activity analytics support understanding engagement a measurable process?

• Published in: Journal of applied research in higher education Vol. 8; no. 1; pp. 18 - 43
• Main Authors: Ballard, James, Butler, Philip Ian
• Format: Journal Article
• Language: English
• Published: 01.02.2016

Purpose – The purpose of this paper is to propose a conceptual model of engagement, appropriated from social media marketing, as a sense-making framework to understand engagement as a measurable process through the development of engagement profiles. To explore its potential application to education...