Examining Between- and Within-Subjects Effects of Posting and Exposure to Alcohol-Related Social Media Content on Drinking Over Time

• Published in: Journal of studies on alcohol and drugs Vol. 86; no. 4; p. 542
• Main Authors: Strowger, Megan, Braitman, Abby L, Janssen, Tim, Barnett, Nancy P
• Format: Journal Article
• Language: English
• Published: United States 01.07.2025
• Subjects: Adolescent; Adult; Alcohol Drinking - epidemiology; Alcohol Drinking - psychology; Alcohol Drinking in College - psychology; Female; Friends - psychology; Humans; Longitudinal Studies; Male; Social Media - statistics & numerical data; Social Media - trends; Students - psychology; Time Factors; Universities; Young Adult

Social media content featuring alcoholic beverages is posted and viewed by college students. Limited longitudinal research suggests that increased alcohol-related content (ARC) posting and exposure is associated with increased alcohol consumption among college students over time. Emerging evidence s...