FACTORES QUE INCIDEN EN LA CREACIÓN DE BORN GLOBAL EN COLOMBIA

This research paper examines the factors and conditions that affect the expansion of international companies in Colombia and how they can be assured of success in this national market. The author uses a “Causal Relation Model”, AMOS 16 Software, and data from the survey conducted by GEM Colombia abo...

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Bibliographic Details
Published inEstudios gerenciales pp. 55 - 74
Main Author Escandón Barbosa, Diana Marcela
Format Journal Article
LanguageSpanish
Published 31.12.2009
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