Scanning behavior and strategic uncertainty Proposing a new relationship by adopting new measurement constructs

• Published in: Management decision Vol. 42; no. 8; pp. 1001 - 1016
• Main Authors: Suh, Won S, Key, Susan K, Munchus, George
• Format: Journal Article
• Language: English
• Published: London Emerald Group Publishing Limited 01.09.2004
• Subjects: Behavior; Corporate culture; Environmental scanning; Hypotheses; Management theory; Measurement techniques; Strategic management; Strategic planning; Studies; Uncertainty

Studies which assess the relationship between scanning behavior (SB) and strategic uncertainty (SU) have shown mixed results. The lack of consistency in measurement constructs and differences in underlying assumptions for SU may explain these empirical inconsistencies. Earlier studies have adopted m...