APA (7th ed.) Citation

Shin, Y. S., & Cha, K. C. (2013). Brand Revitalization by Strategic Repositioning. Asia Marketing Journal (Online), 14(4), 1-22. https://doi.org/10.53728/2765-6500.1497

Chicago Style (17th ed.) Citation

Shin, Young Sik, and Kyoung Cheon Cha. "Brand Revitalization by Strategic Repositioning." Asia Marketing Journal (Online) 14, no. 4 (2013): 1-22. https://doi.org/10.53728/2765-6500.1497.

MLA (9th ed.) Citation

Shin, Young Sik, and Kyoung Cheon Cha. "Brand Revitalization by Strategic Repositioning." Asia Marketing Journal (Online), vol. 14, no. 4, 2013, pp. 1-22, https://doi.org/10.53728/2765-6500.1497.