From liability to asset: A receiver’s perspective on eponymy signals and market value

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Published inJournal of small business management pp. 1 - 29
Main Authors Arteaga-Fonseca, Jorge, Phillips, Duygu, Rutherford, Matthew, Krukowski, Kipp
Format Journal Article
LanguageEnglish
Published 03.08.2024
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Author Phillips, Duygu
Rutherford, Matthew
Arteaga-Fonseca, Jorge
Krukowski, Kipp
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Title From liability to asset: A receiver’s perspective on eponymy signals and market value
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