Profits before people? : ethical standards and the marketing of prescription drugs

The pharmaceutical industry has come under intense criticism in recent years. One poll found that 70% of the sample agreed that drug companies put profits ahead of people. Is this perception accurate? Have drug companies traded ethics for profits and placed people at risk? In Profits before People?...

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Bibliographic Details
Main Author Weber, Leonard J.
Format eBook Book
LanguageEnglish
Published Bloomington Indiana University Press 2006
Edition1
SeriesBioethics and the Humanities
Subjects
Criticism
Drug Industry > economics > United States
Drug Industry > ethics > United States
Drugs
Economics
Ethics
Marketing
Marketing > ethics > United States
Marketing > Moral and ethical aspects > United States
MEDICAL
Moral and ethical aspects
Morals
Pharmaceutical industry
Pharmaceutical industry > Moral and ethical aspects > United States
Pharmaceutical Preparations > United States
Profit maximization
U.S.A
United States
Online AccessGet full text
ISBN0253347483
9780253347480

Cover

Table of Contents:
  • Cover Contents Acknowledgments Introduction PART ONE: THE LIMITS OF COMMERCIAL INTERESTS 1. Ethics and For-Profit Business 2. The Pharmaceutical Industry and Its Stakeholders PART TWO: MARKETING TO HEALTHCARE PROFESSIONALS 3. Drug Companies and Healthcare Professionals: The Ethics Agenda 4. Medical Professionalism and Scientific Integrity 5. The Industry’s Code: Not Good Enough 6. Drug Samples: The Most Important Gifts 7. Marketing Is Not Objective Education 8. Medical Education: Industry at Arm’s Length 9. Clinical Research and the Limits of Commercial Interests PART THREE: MARKETING TO THE PUBLIC 10. Citizens and Consumers 11. Direct-to-Consumer Advertising: Conflicting Interest 12. Direct-to-Consumer Advertising: Better Is Better Conclusion Notes Index
  • Cover -- Contents -- Acknowledgments -- Introduction -- PART ONE THE LIMITS OF COMMERCIAL INTERESTS -- 1. Ethics and For-Profit Business -- 2. The Pharmaceutical Industry and ItsStakeholders -- PART TWO MARKETING TO HEALTHCARE PROFESSIONALS -- 3. Drug Companies and HealthcareProfessionals: e Ethics Agenda -- 4. Medical Professionalism and ScientificIntegrity -- 5. The Industry's Code: Not Good Enough -- 6. Drug Samples: e Most ImportantGifts -- 7. Marketing Is Not Objective Education -- 8. Medical Education: Industry at Arm'sLength -- 9. Clinical Research and the Limits ofCommercial Interests -- PART THREE MARKETING TO THE PUBLIC -- 10. Citizens and Consumers -- 11. Direct-to-Consumer Advertising:Conflicting Interest -- 12. Direct-to-Consumer Advertising:Better Is Better -- Conclusion -- Notes -- Index