APA (7th ed.) Citation

Donovan, R., & Henley, N. (2010). Principles and Practice of Social Marketing: An International Perspective (1.). Cambridge University Press. https://doi.org/10.1017/CBO9780511761751

Chicago Style (17th ed.) Citation

Donovan, Rob, and Nadine Henley. Principles and Practice of Social Marketing: An International Perspective. 1. Cambridge: Cambridge University Press, 2010. https://doi.org/10.1017/CBO9780511761751.

MLA (9th ed.) Citation

Donovan, Rob, and Nadine Henley. Principles and Practice of Social Marketing: An International Perspective. 1. Cambridge University Press, 2010. https://doi.org/10.1017/CBO9780511761751.