Social clustering reinforces external influence on the majority opinion model

• Published in: arXiv.org
• Main Authors: Niels Van Santen, Ryckebusch, Jan, Rocha, Luis E C
• Format: Paper Journal Article
• Language: English
• Published: Ithaca Cornell University Library, arXiv.org 30.07.2024
• Subjects: Clustering; External pressure; Heterogeneity; Physics - Physics and Society; Social networks

Public opinion is subject to peer interaction via social networks and external pressure from the media, advertising, and other actors. In this paper, we study the interaction between external and peer influence on the stochastic opinion dynamics of a majority vote model. We introduce a model where a...