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The Benefits of Sales Force Automation Explored
Jeong Eun Park, Sung Ho Lee, Betsy Bugg Holloway
Published in Asia Marketing Journal (Online) (30.01.2013)
Published in Asia Marketing Journal (Online) (30.01.2013)
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The Reversed Effects of Advertising of Socially Controversial Products on Endorsers
Hwang, Seoyoung, Moon, Junghoon, Lim, Hyun Joo, Jeong, Jaeseok
Published in ASIA MARKETING JOURNAL (31.07.2017)
Published in ASIA MARKETING JOURNAL (31.07.2017)
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New Product Marketing Strategy
Sang Yong Kim, Min Sun Yeu, Doo Hee Lee, Shi Jin Yoo
Published in Asia Marketing Journal (Online) (30.10.2012)
Published in Asia Marketing Journal (Online) (30.10.2012)
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Brand Concept Elaboration Strategy for an Extended Brand
Seung Woo Chun, Sukek Yu Lee, Chang Jo Yoo, Seon Min Lee
Published in Asia Marketing Journal (Online) (30.10.2012)
Published in Asia Marketing Journal (Online) (30.10.2012)
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Music as a Magical Cue
In Suk Hwang, Sook Eun Byun, Eugene J S Won
Published in Asia Marketing Journal (Online) (30.10.2012)
Published in Asia Marketing Journal (Online) (30.10.2012)
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A Case Study of Shinsegae E-mart
Chung K Kim, Jeong Soo Han, Jun Gung Park, Mi Na Jun, Mi Yea Kim, Joshua Y Kim
Published in Asia Marketing Journal (Online) (30.10.2012)
Published in Asia Marketing Journal (Online) (30.10.2012)
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